Should I cross-link my websites for better SEO?

This is a question I come across often as I continually work on different sites for the same compay.

The situation is usually the same: one company has multiple websites that are related and therefore the idea is to link all the sites together to increase the back-links for each site.

Is this such a good idea or not? According to this video, no.

This entry was posted on Thursday, September 6th, 2007 at 8:25 AM by Scott and is filed under SEO. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.