Posts Tagged ‘Website Maintenance’

Lead Tracking for Medicare Supplement Website

Friday, June 25th, 2010

Venuecom and Impulse Web Solutions have completed an overhaul of the website turning65nc.com.  Though the site looks almost exactly the same as it did before, major changes have been made on the back end.

The changes were initially brought about because the client wished to be able to track leads coming into the site.  A separate website, medicaresupplementsforless.com, was initially going to be built based off of the the original website, but after some discussion the decision was made to redirect turning65nc.com (which caused confusion for people already over the age of 65, since the website was for them as well) to the newer medicaresupplementsforless.com site.

In addition to adding a way to track leads, the code of the site was updated to be 100% W3C compliant and the design was widened to fit within a 1024 x 768 resolution monitor, which is now much more common than 800 x 600 resolution screens were when the site was initially built.

Since the site was undergoing a major coding overhaul, the opportunity was taken to also connect it to the Venue Editor, Venuecom’s content management system (CMS).  This will gives the client the ability to personally manage most of the content of their website going forward.

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Splash Page Redesign

Friday, June 25th, 2010

Longtime Venuecom client William Poole Designs will soon feature a redesigned splash page based on a mockup sent by the client.  The new splash page will make it quicker and easier for site visitors to reach the most popular pages of the website, as well as featuring an area for the client to add and edit important news  updates and announcements via Venuecom’s content management system.

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Upcoming Website Design Jobs

Friday, June 18th, 2010

It has been a busy week for Impulse Web Solutions and Venue Communications, partner Wilmington, NC web design firms.  Between the two companies we have sent out or are working on sending out proposals for the following web design jobs.

  • Redesign and increase search engine optimization scope of an existing client’s website.  The site is at the top of search engines for its main key phrase, but the client would like to rank high for more search terms.  A secondary goal is to ensure a higher conversion rate by updating the design of the website, which was probably built close to a decade ago.
  • Revamp a website that focuses on providing information about the Myrtle Beach area.  It was originally intended to be a one-page website with some basic information about the company, but they are now ready to flesh it out to make better use of their resources.
  • Redesign a partially-completed website for a local Wilmington, NC shopkeeper.  A site was started for her, but it was never completed, did not accomplish what she wanted to accomplish and is not easy for her to update.  To top all of that off, the client is no longer able to get in contact with her former web designer.  (And that’s why it’s better to use an established web design company instead of the friend of a friend who happens to do  websites.)
  • Copy an existing client’s website, update the code using CSS and make some minor modifications to help them better track leads generated from mass mailing campaigns.

In addition to these web design jobs, we have a few minor to major maintenance jobs lined up for some new and existing clients.  While we’ve been very busy since at least November, this is quite a bit to come all at once.  That fact makes me really glad that we recently expanded our team.  And who knows, maybe all this work is a sign that the economy is turning around.

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